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Integrated Bioengineering Welcomes New Business Advisor Michelle Hummel

1 October 2021

Integrated Bioengineering is proud to announce that Michelle Hummel has joined our Board of Advisors!

Michelle is the founder and CEO of Web Strategy Plus and will be serving as Digital Marketing Advisor to our organization, helping us with strategic marketing initiatives to grow the business.

With more than 15 years of experience in the industry, Michelle is passionate about developing successful businesses through online marketing strategies. Her agency, Web Strategy Plus, provides one-stop-shop integrated digital services that drive more leads to their clients. It offers website design and development, search engine optimization, logo and print design, social media management, email design and marketing, video development services, and much more.

Michelle is also the founder of Web Media University, an organization that provides virtual and in-person social media training and certification for professionals who want to drive their own social media efforts. She travels nationwide teaching Social Media Marketing Certification classes and has established 22 chapters nationwide of Social Media Enthusiasts. She is also a top-requested keynote speaker and corporate trainer, providing in-depth social media training worldwide.

A contributing writer to publications such as The Social Media Monthly, Franchise Dictionary Magazine and Franchise Woman, Michelle has also shared her knowledge and best kept secrets about social media in her three-book series, “The Social Media Magnet: Everything You Need to Know to Attract Customers with Social Media.”

Michelle is passionate about helping franchisors and franchisees develop an integrated web marketing program. She founded Franchise Success Team, a collaborative group of experienced business professionals, to help prospective or existing franchisors and franchisees receive the best resources to meet or exceed their goals.

Michelle was recently nominated for the Woman-Owned Business of the Year, and was the winner of the Cincinnati Businessperson of the Year by Alignable. She holds a valuable Internet Marketing Degree and takes pride in staying on top of the ever-changing world of web marketing.

Michelle lives in Independence, KY and has three dogs: Maiya, Oreo, and Champ. In her downtime, she enjoys yoga, meditation, and painting.

Integrated Bioengineering’s architectural, mechanical and electrical designs help growers prevent costly mistakes and avoid unnecessary surprises. We support innovative indoor growers with efficient climate, water, energy, and process-related solutions.

By ensuring that cultivation systems and horticultural technologies are successfully integrated into a holistic building plan, we help cultivators create a sustainable tomorrow using automation to accomplish their operational goals.

Our mission is to become the go-to cannabis consulting engineers in the Midwest.

If you would like to learn more about Integrated Bioengineering and how our cultivation process engineers can help, contact us today to set up a free consultation.

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